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An abstract color illustration with three people. Two of the people are holding a wine glass. A smartphone with the wine festival app lies on the illustration

Winetastic! Our wine festival app, vintage 2023

[Update 2023] From May to July, the wine festival invites you to get to know the wine culture of the city of Koblenz and the Moselle, Middle Rhine and Ahr regions at a variety of events. Our wine festival app will be freshly uncorked again and will offer a number of new facets and features.

Whether Electronic Wine, Blue Hour or Wine on the Water: all information on the numerous events and festival wines can be filtered, shared and the dates can be saved in your own calendar. Of course, everything worth knowing about the winegrowers and their exquisite wines is also available.

Visitors can vote for their personal "wine of the day" throughout the festival. The crowning finale takes place via a voting tool: By choosing the "WeinKaiserWein 2023", festival guests decide which grape juice has particularly delighted their palates.

The app can be downloaded free of charge from the iOS App Store or the Google Play Store.

Facade of a house with the AOK logo

AOK extends accessibility consulting mandate

We are very pleased to have also succeeded in winning the AOK's second Europe-wide tender with regard to digital accessibility, with which we can now continue the successful collaboration that began in 2019 through 2025.

With an expanded scope of services, we are now consulting - in addition to the AOK Federal Association - all eleven regional AOKs and will again carry out numerous audits of websites and apps as part of this mandate. In addition, we are supporting the teams of the health insurance company in increasing the accessibility of online offerings through Plain Language and videos in German sign language.

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Various lined up perfume bottles from Birkholz

Online store for the Berlin perfume manufactory BIRKHOLZ

"The most beautiful compliment is the smile on your lips, conjured up by the perfect fragrance." says perfume sommelier Philip Birkholz. The individual BIRKHOLZ perfumes are creations for people who are looking for something very special. Highest quality ingredients with up to 25% perfume oil content. Exclusive design. Personalizable. Handmade in Germany.

Based on Shopify, d-SIRE has launched the online store for birkholz-perfumes.com, whereby the exquisite compositions can also be purchased online directly from the manufactory. A fragrance navigator assists in finding a new favorite perfume, as do the sample sets that customers can customize. Anyone wishing to embark on a virtual scent journey with the perfume sommelier can book this via a reservation tool.

A visit to the impressive perfume bar with its fantastic filling station near Ku'damm is also worthwhile to get perhaps the best whiff of Berlin air!

Portrait of Judith Williams

Beautiful. Powerful. You. New Online Shop for Judith Williams

Judith Williams is a personality brand and beauty expert. She is a businesswoman, family person, investor in the TV show "Höhle der Löwen" and a socially engaged ambassador. An enabler. Out of love for cosmetics, she founded Judith Williams Cosmetics in 2007 and became the most successful brand in European shopping TV. Today, it has grown into a company with international reach and European production facilities, a successful company with a face and a lot of passion!

Since December 2020, Judith Williams has also been selling her cosmetics products for the first time directly through digital channels. Her strong personality naturally takes a central role in the online store – because no one knows the products better than Judith Williams herself, and no one else could present them more convincingly.

Our task was to combine emotional storytelling with a unique shopping experience to create an extraordinary brand experience. In addition to the development of the visual and interface design, we were responsible for the communication concept, content modeling, wireframing, digital user experience, and SEO. The store implementation was done by a technical service provider in close cooperation with us.

Portrait and testimonials for World Aids Day: "Our problem is housework, not HIV". Johanna, 30, HIV-positive Simon, 30, HIV-negative, Bielefeld

Campaign launch for World AIDS Day 2020

Under the title "Living with HIV - different than you think", this year's World AIDS Day campaign is showing the reality of HIV-infected people in their everyday lives. Contrary to common belief, they emphasize that an almost completely normal and relaxed life with HIV is possible, and that the infection hardly plays a role in their daily routines.

The World AIDS Day takes place annually on December 1. It aims to promote solidarity for people with HIV and AIDS and to counteract discrimination. It also reminds people who have died as a result of the infection and calls for access to prevention and medical care for all people worldwide.
Initiators are the Bundeszentrale für gesundheitliche Aufklärung (German Federal Center for Health Education, BZgA), the Deutsche AIDS Stiftung (German AIDS Foundation) and the Deutsche AIDS Hilfe (German AIDS Federation).

For this year's campaign, d-SIRE has updated the World AIDS Day website and further optimized the accessibility of the website. Technically, the redesign was realized with the Content Management System TYPO3.

A girl and a gesticulating woman look at each other in front of a colorfully painted wall with a unicorn

"Be part of a real social network" – Aktion Mensch campaign to promote voluntary work

This years‘ awareness campaign of Aktion Mensch is all about voluntary work. In line with the campaign claim "Mach mit beim echt sozialen Netzwerk" ("Be part of a real social network"), various opportunities are presented to visitors right upon accessing the page for the first time. By using search and filter functions it is possible to narrow down the list according to personal preferences in a friendly way. This also includes voluntary work that can be done from home – an important aspect in times of COVID-19.

For those who are still undecided how to give a helping hand, the site is offering a self-test to find activities that fit one's personal profile best. In addition, the core message of the campaign is amplified through motivational stories about activists.

d-SIRE was responsible for the optimization and enhancement of the existing database for volunteer opportunities, concept and user interface design as well as for frontend development. The campaign was launched in mid-August 2020 and exceeded expectations within a very short time.